Science Fail
Osteoporosis is an over-treated condition. What doctors should be looking at is your lack of exposure to the sun and over used sunscreens - in other words - your Vitamin D levels!
Vitamin D is more important than even calcium when it comes to protecting and building bones. Vitamin D (which is actually a hormone) improves the absorption of calcium and phosphorous, which are essential for healthy bones. It also helps your muscle co-ordination, improving your strength and balance.
But one of the most critical nutrients is SALT because it converts to CALCIUM in the body, just as occurs on the bottom of the ocean floor when sunlight shines into salt water. The entire ocean floor is covered in calcium (coral, seashells are ALL calcium).
So don't be fooled that you need more dairy products to provide the nutrients for strong, healthy bones. Your intake of high quality salt is the #1 most critical nutrient.
In the interests of preventing misinformation, I'm going to dob in the person/organisation spreading this around - it's Don Tolman International

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Oh my. Fail. In so many ways fail.
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Edit: Sorry mass of misinformation
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o.O
I...the....there are no words.
Also: high quality salt? I understand this from a taste point of view, but....wait why am I thinking about this, once you think NaCl + sunlight = Ca there's really no point.
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This is almost an Iron Brain candidate.
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I mean, What??
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I'm confused as to how this site exists. I was under the impression we were supposed to have laws against making bogus health claims.
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Theraputic Products Advertising Complaints possibly.
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Gah! I think some brain cells just suicided to avoid that crap.
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